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๋น„์ฆˆ๋‹ˆ์Šค ํ˜‘์—…
์ œ์•ˆํ•˜๊ธฐ

๋ธŒ๋žœ๋“œ ์Šค์ผ€์ผ์—…
๋ฌธ์˜ํ•˜๊ธฐ

CONTACT

๋ฒค์ฒ˜์ŠคํŠœ๋””์˜ค
์ธ์•ค์•„์›ƒ์ฝ”ํผ๋ ˆ์ด์…˜

INFO@INANDOUT.KR

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๋งค์ถœ๊ณผ ์ด์ต์ด ๋งŒ๋“ค์–ด์ง€๋Š” ๊ตฌ์กฐ,
์šฐ๋ฆฌ๊ฐ€ ์ง์ ‘ ์„ค๊ณ„ํ•˜๊ณ  ์‹คํ–‰ํ•ฉ๋‹ˆ๋‹ค.

BRAND BUILDER

์šฐ๋ฆฌ๋Š” ์•„์ด๋””์–ด๋ฅผ ๋„˜์–ด ์‹ค์ฒด๊ฐ€ ์žˆ๋Š” ๋น„์ฆˆ๋‹ˆ์Šค๋ฅผ ๋งŒ๋“ญ๋‹ˆ๋‹ค.

PROBLEM

์ง€์† ๊ฐ€๋Šฅํ•œ ๋ธŒ๋žœ๋“œ ์„ฑ์žฅ์„ ๊ฐ€๋กœ๋ง‰๋Š” 3๊ฐ€์ง€ ์งˆ๋ฌธ

Q 01 ์ˆ˜์ต์„ฑ

๋งค์ถœ์€ ๋‚˜์˜ค๋Š”๋ฐ, ์™œ ์‹ค์งˆ์ ์ธ ์ด์ต์€ ๋‚จ์ง€ ์•Š์Šต๋‹ˆ๊นŒ?

Q 02 ํ™•์žฅ์„ฑ

์ข‹์€ ๋ธŒ๋žœ๋“œ๋Š” ์žˆ๋Š”๋ฐ, ์˜จ๋ผ์ธ ํ™•์žฅ์€ ์™œ ์ œ์ž๋ฆฌ์ž…๋‹ˆ๊นŒ?

Q 03 ์‚ฌ์—… ๊ตฌ์กฐ

์ œํ’ˆ์€ ํ›Œ๋ฅญํ•œ๋ฐ, ์„ฑ์žฅ์„ ์ง€ํƒฑํ•  ๋น„์ฆˆ๋‹ˆ์Šค ๊ตฌ์กฐ๊ฐ€ ์žˆ์Šต๋‹ˆ๊นŒ?

SOLUTION

์šฐ๋ฆฌ๋Š” ๋ธŒ๋žœ๋“œ์˜ ์ „ ๊ณผ์ •์„ ์ง์ ‘ ์ˆ˜ํ–‰ํ•ฉ๋‹ˆ๋‹ค 

์ง€๊ธˆ ใ€‰ ๋ธŒ๋žœ๋“œ ใ€‰ ๋งค์ถœ ใ€‰ ์ด์ต ใ€‰ ํ™•์žฅ ใ€‰
EXIT

SERVICE ๋ธŒ๋žœ๋“œOS

์•„์ด๋””์–ด๋ฅผ ๋งค์ถœ๊ณผ ์ด์ต์ด ๋ฐœ์ƒํ•˜๋Š” ๋ธŒ๋žœ๋“œ ๊ตฌ์กฐ๋กœ ์ „ํ™˜๋ฉ๋‹ˆ๋‹ค. 

01  ์ง„๋‹จ&์ž๊ธˆ ํ™•๋ณด

์‚ฌ์—…๊ตฌ์กฐ ์ง„๋‹จ, ์ •์ฑ…์ž๊ธˆ/ ํˆฌ์ž ์„ค๊ณ„


ํ˜„์žฌ ์‚ฌ์—…์˜ ํ•ต์‹ฌ ์•„์ดํ…œ์ด ์‹œ์žฅ์—์„œ ๊ฒฝ์Ÿ๋ ฅ์ด ์žˆ๋Š”์ง€ ๊ฐ๊ด€์ 
์œผ๋กœ ๋ถ„์„ํ•˜๊ณ , ์‚ฌ์—… ์ถ”์ง„์— ํ•„์š”ํ•œ ์ดˆ๊ธฐ ์ž๊ธˆ์„ ์•ˆ์ •์ ์œผ๋กœ ๋งˆ๋ จํ•˜๊ธฐ ์œ„
ํ•ด ์ •๋ถ€ ์ง€์›๊ธˆ์ด๋‚˜ ๋ฏผ๊ฐ„ ํˆฌ์ž ์œ ์น˜ ๋กœ๋“œ๋งต์„ ์„ค๊ณ„ํ•ฉ๋‹ˆ๋‹ค.

02  ๋ธŒ๋žœ๋“œ OS ๊ตฌ์ถ• 


๋ธŒ๋žœ๋“œ ์ „๋žต / ํฌ์ง€์…”๋‹,  ์ œํ’ˆ(PB) ๊ธฐํš ๋ฐ ๊ฐœ๋ฐœ, ์ œ์กฐ / ๊ณต๊ธ‰๋ง
๊ตฌ์ถ•


ํƒ€๊ฒŸ ๊ณ ๊ฐ์—๊ฒŒ ๋ธŒ๋žœ๋“œ๋ฅผ ๊ฐ์ธ์‹œํ‚ฌ ํŒ๋งค ์ „๋žต์„ ์ˆ˜๋ฆฝํ•˜๊ณ , ์ค‘๊ฐ„ ์œ ํ†ต
๊ฑฐํ’ˆ์„ ๋บ€ ๊ณ ๋งˆ์ง„ ์ž์ฒด ์ƒํ’ˆ(PB)์„ ์ง์ ‘ ๊ธฐํš·์ƒ์‚ฐํ•˜์—ฌ ๋ธŒ๋žœ๋“œ๋งŒ์˜ 
์ฐจ๋ณ„ํ™”๋œ ์‹ค์ฒด๋ฅผ ์™„์„ฑํ•ฉ๋‹ˆ๋‹ค. 

03  ๋งค์ถœ ๋ฐœ์ƒ ๊ตฌ์กฐ ์„ค๊ณ„ 


์œ ํ†ต ์ฑ„๋„ ํ™•๋ณด (์˜จ·์˜คํ”„๋ผ์ธ), O2O ์ „ํ™˜ (๊ณ ๊ฐ DB ํ™•๋ณด), ํŒ
๋งค ๊ตฌ์กฐ ์„ค๊ณ„ 


ํ˜„์žฌ ์‚ฌ์—…์˜ ํ•ต์‹ฌ ์•„์ดํ…œ์ด ์‹œ์žฅ์—์„œ ๊ฒฝ์Ÿ๋ ฅ์ด ์žˆ๋Š”์ง€ ๊ฐ๊ด€์ ์œผ๋กœ
๋ถ„์„ํ•˜๊ณ , ์‚ฌ์—… ์ถ”์ง„์— ํ•„์š”ํ•œ ์ดˆ๊ธฐ ์ž๊ธˆ์„ ์•ˆ์ •์ ์œผ๋กœ ๋งˆ๋ จํ•˜๊ธฐ ์œ„
ํ•ด ์ •๋ถ€ ์ง€์›๊ธˆ์ด๋‚˜ ๋ฏผ๊ฐ„ ํˆฌ์ž ์œ ์น˜ ๋กœ๋“œ๋งต์„ ์„ค๊ณ„ํ•ฉ๋‹ˆ๋‹ค. 

04  ์ˆ˜์ต ๊ตฌ์กฐ ์ตœ์ ํ™” 


PB ์ค‘์‹ฌ ๋งˆ์ง„ ๊ตฌ์กฐ ์„ค๊ณ„, ๋ฌผ๋ฅ˜ / ์›๊ฐ€ ๊ฐœ์„ , ๋ฐ˜๋ณต ๋งค์ถœ ๊ตฌ์กฐ ๊ตฌ์ถ• 


์ž์ฒด ์ƒ์‚ฐ ์ƒํ’ˆ ๋น„์ค‘์„ ๋†’์—ฌ ๋งˆ์ง„์œจ์„ ๊ฐœ์„ ํ•˜๊ณ , AI ๊ธฐ๋ฐ˜์˜ ์ž๋™ ๋งˆ
์ผ€ํŒ… ์†”๋ฃจ์…˜์„ ๋„์ž…ํ•˜์—ฌ ์ธ๊ฑด๋น„์™€ ๊ด‘๊ณ ๋น„ ํšจ์œจ์„ ๊ทน๋Œ€ํ™”ํ•จ์œผ๋กœ์จ
'์ด์ต์ด ๋‚จ๋Š” ์ง€์† ๊ฐ€๋Šฅํ•œ ์ˆ˜์ต ๋ชจ๋ธ'๋กœ ์ „ํ™˜ํ•ฉ๋‹ˆ๋‹ค. 

SERVICE ๋ธŒ๋žœ๋“œOS

์ˆ˜์ต ๊ตฌ์กฐ๊ฐ€ ๊ฒ€์ฆ๋œ ๋ธŒ๋žœ๋“œ๋ฅผ ๋น ๋ฅด๊ฒŒ ํ™•์žฅ ๊ฐ€๋Šฅํ•œ ์‚ฌ์—…์œผ๋กœ ๋งŒ๋“ญ๋‹ˆ๋‹ค.

05  ํ”„๋žœ์ฐจ์ด์ฆˆ OS ํ™•์žฅ 


๋งค๋‰ด์–ผ / ์šด์˜ ์‹œ์Šคํ…œ ๊ตฌ์ถ•, ๊ฐ€๋งน ๋ชจ๋ธ ์„ค๊ณ„, ๋‹ค์ ํฌ ํ™•์žฅ 


๊ฒ€์ฆ๋œ ์ˆ˜์ต ๋ชจ๋ธ์„ ๋ˆ„๊ตฌ๋‚˜ ๋™์ผํ•˜๊ฒŒ ์šด์˜ํ•  ์ˆ˜ ์žˆ๋„๋ก ํ‘œ์ค€ ๋งค๋‰ด์–ผ
ํ™”ํ•˜๊ณ ,  ์ „๊ตญ ์ œ์กฐ, ๊ฐ€๋งน ๋ฐ ์œ ํ†ต ๋„คํŠธ์›Œํฌ์™€ ๋ฌผ๋ฅ˜ ์‹œ์Šคํ…œ์„ ํ™œ์šฉํ•ด 
์‚ฌ์—…์˜ ๊ทœ๋ชจ๋ฅผ ๋น ๋ฅด๊ฒŒ ํ™•์žฅํ•ฉ๋‹ˆ๋‹ค. 

06  Scale-up & Exit 


๋ธŒ๋žœ๋“œ ํ™•์žฅ, ํˆฌ์ž / M&A ๊ตฌ์กฐ ์„ค๊ณ„ 


์ „๊ตญ ๋‹จ์œ„์˜ ์‚ฌ์—… ๋ฐ์ดํ„ฐ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ๊ธฐ์—…์˜ ๊ฐ€์น˜๋ฅผ ์ตœ๋Œ€๋กœ ๋†’์ธ ๋’ค, 

๋” ํฐ ๊ธฐ์—…๊ณผ์˜ M&A(๋งค๊ฐ)๋‚˜ IPO(์ƒ์žฅ)๋ฅผ ํ†ตํ•ด ์ฐฝ์—…์ž์™€ ํŒŒํŠธ๋„ˆ๊ฐ€ 

๊ตฌ์ถ•ํ•œ ๋ธŒ๋žœ๋“œ์˜ ๊ฐ€์น˜๋ฅผ ์ž๋ณธ์œผ๋กœ ํ™˜์‚ฐํ•˜์—ฌ ๋ณด์ƒ๋ฐ›๋Š” ์ตœ์ข… ๋‹จ๊ณ„๋ฅผ 

์ˆ˜ํ–‰ํ•ฉ๋‹ˆ๋‹ค. 

KEY PERFORMANCE 

๋ง์ด ์•„๋‹ˆ๋ผ ์ˆซ์ž๋กœ ์ฆ๋ช…ํ•ฉ๋‹ˆ๋‹ค

๋ธŒ๋žœ๋“œ OS ๊ธฐ๋ฐ˜ ๋ˆ„์  ๋งค์ถœ

500์–ต+

์‹œ์žฅ ๊ฐ€์น˜์˜ ์‹ค์งˆ์  ์ฆ๋ช…
 
์•„์ด๋””์–ด๋ฅผ ์ˆ˜์ต ๊ตฌ์กฐ๋กœ ์ „ํ™˜ํ•˜๋Š” ๋ธŒ๋žœ๋“œ OS๋ฅผ ํ†ตํ•ด ๋‹ฌ์„ฑํ•œ 
์„ฑ๊ณผ๋กœ, ์ „๋žต์—๋งŒ ๋จธ๋ฌผ์ง€ ์•Š๊ณ  ์‹ค์งˆ์ ์ธ ๋งค์ถœ(Real Revenue)
์„ ๋งŒ๋“ค์–ด๋‚ด๋Š” ์‹คํ–‰๋ ฅ์„ ์ฆ๋ช…ํ•ฉ๋‹ˆ๋‹ค.  

ํ”„๋žœ์ฐจ์ด์ฆˆ OS ๊ธฐ๋ฐ˜ ์—ฐ ๋ฌผ๋ฅ˜ ๋งค์ถœ

622์–ต+

์ „๊ตญ ๋‹จ์œ„ ํ™•์žฅ ์—”์ง„์˜ ์œ„๋ ฅ


41๊ฐœ ๊ฐ€๋งน๋ณธ๋ถ€์™€ ์ „๊ตญ 1,130๊ฐœ ์ด์ƒ์˜ ๋งค์žฅ์„ ๋’ท๋ฐ›์นจํ•˜๋Š” ๊ฐ•
๋ ฅํ•œ ๋ฌผ๋ฅ˜ ์ธํ”„๋ผ๋ฅผ ํ†ตํ•ด ๋ธŒ๋žœ๋“œ๊ฐ€ ๋ฆฌ์Šคํฌ ์—†์ด ์ „๊ตญ ์ƒ๊ถŒ์„ ์„ 
์ ํ•  ์ˆ˜ ์žˆ๋Š” ์Šค์ผ€์ผ์—… ํ™˜๊ฒฝ์„ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค. 

๋‹จ์ผ ๋ธŒ๋žœ๋“œ ๋งค์ถœ

200์–ต+

์„ฑ๊ณต ๋ชจ๋ธ์˜ ๋…๋ณด์  ์Šค์ผ€์ผ์—…

์ˆ˜์ต ๊ตฌ์กฐ๊ฐ€ ๊ฒ€์ฆ๋œ ๋ธŒ๋žœ๋“œ๋ฅผ ํ”„๋žœ์ฐจ์ด์ฆˆ OS์™€ ๊ฒฐํ•ฉํ•˜์—ฌ ๋‹จ๊ธฐ๊ฐ„์— ํญ๋ฐœ์ ์ธ ์„ฑ์žฅ์„ ์ด๋Œ์–ด๋‚ธ ์‚ฌ๋ก€๋กœ, ๋ธŒ๋žœ๋“œ ๊ฐ€์น˜๋ฅผ ๊ทน๋Œ€ํ™”ํ•˜๋Š” ์ธ์•ค์•„์›ƒ์ฝ”ํผ๋ ˆ์ด์…˜๋งŒ์˜ ํ™•์žฅ ์†”๋ฃจ์…˜์„ ์ž…์ฆํ•ฉ๋‹ˆ๋‹ค. 

๋ผ์ดํ”„์Šคํƒ€์ผ ํŒ์—… ์ฑ„๋„ ๋ˆ„์  ๋งค์ถœ

30์–ต+

์ง์ ‘ ํ™•๋ณดํ•œ ์œ ํ†ต ์ฑ„๋„์˜ ํŒŒ๊ดด๋ ฅ
 
์ž์‚ฌ ์ฑ„๋„์ธ '๊ทธ๋กœ์„œ๋ฆฌ์Šคํ„ฐํ”„' ๋“ฑ์„ ํ†ตํ•ด ์‹œ์žฅ์˜ ํ™”์ œ์„ฑ์„ ์ฆ‰๊ฐ์ ์ธ ๊ตฌ๋งค๋กœ ์—ฐ๊ฒฐํ•˜๋ฉฐ, ์˜จ·์˜คํ”„๋ผ์ธ ๊ฒฝ๊ณ„ ์—†์ด ์–ด๋””์„œ๋“  ํŒ”๋ฆฌ๋Š” ๋ธŒ๋žœ๋“œ๋ฅผ ๋งŒ๋“œ๋Š” ์œ ํ†ต ๊ฒฝ์Ÿ๋ ฅ์„ ๋ณด์—ฌ์ค๋‹ˆ๋‹ค. 

EXPECTED EFFECT 

๋ฒค์ฒ˜์ŠคํŠœ๋””์˜ค ์ธ์•ค์•„์›ƒ์ฝ”ํผ๋ ˆ์ด์…˜๊ณผ ํ•จ๊ป˜ํ•  ๋•Œ
์ผ์–ด๋‚˜๋Š” ๋ณ€ํ™”

  • 01   ํญ๋ฐœ์  ๋งค์ถœ ์„ฑ์žฅ: ์ฆ‰๊ฐ์ ์ธ ์‹œ์žฅ ์•ˆ์ฐฉ +
    ์ง์ ‘ ํ™•๋ณดํ•œ ์ž์‚ฌ ์œ ํ†ต ์ฑ„๋„๊ณผ ROAS 2,800%์˜ ์ž๋™ํ™” ๋งˆ์ผ€ํŒ… ์—”์ง„์„ ๊ฒฐํ•ฉํ•ด ๋ธŒ๋žœ๋“œ๋ฅผ ์‹œ์žฅ ์ค‘์‹ฌ์— ์ฆ‰๊ฐ ๋ฐ๋ท”์‹œํ‚ค๊ณ  ๋‹จ๊ธฐ๊ฐ„์— ๋งค์ถœ์„ ํญ๋ฐœ์‹œํ‚ต๋‹ˆ๋‹ค.
  • 02   ์ด์ต ๊ตฌ์กฐ ๊ฐœ์„ : ๊ณ ๋งˆ์ง„ ์žฅ์‚ฌ๋กœ์˜ ์ „ํ™˜ +
    ์œ ํ†ต ๊ฑฐํ’ˆ์„ ๋บ€ ๋…์  PB ์ƒํ’ˆ์„ ์ง์ ‘ ์ œ์กฐํ•˜๊ณ  AI ์ž๋™ ์šด์˜ ์‹œ์Šคํ…œ์„ ์ด์‹ํ•˜์—ฌ, ๋งค์ถœ์ด ๊ณง ์‹ค์งˆ์ ์ธ ์ด์ต์œผ๋กœ ์ง๊ฒฐ๋˜๋Š” ์ˆ˜์ต ๊ตฌ์กฐ๋ฅผ ์™„์„ฑํ•ฉ๋‹ˆ๋‹ค.
  • 03   ๊ฐ€์น˜ ๊ทน๋Œ€ํ™” ๋ฐ Exit: ๋ธŒ๋žœ๋“œ ์„ฑ๊ณต์˜ ์™„์„ฑ +
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